Gagan's response closely aligns with the benchmark response, demonstrating a solid understanding of digital marketing strategies for a new motorcycle model. He effectively identifies the target audience and emphasizes the importance of engaging content, including videos and influencer testimonials. Gagan prioritizes relevant digital channels like Instagram, Facebook, and YouTube, and mentions the use of SEM and SEO to reach potential customers. He also highlights the significance of email marketing and partnerships for credibility. However, he could have elaborated more on the use of analytics tools for campaign optimization to enhance his response.