Scoring Format:
1. Roles & Responsibilities: 8/10
2. Years of Experience: 4/10
3. Education Qualification: 0/10
4. Skills/Knowledge: 6/10
5. Domain/Industry: 0/10
6. Key Competencies: 0/10

Descriptive Analysis:
Overall Summary:
- The candidate's resume aligns well with the Roles & Responsibilities and Skills/Knowledge requirements of the job.
- However, the candidate falls short in terms of Years of Experience, Education Qualification, Domain/Industry knowledge, and Key Competencies.

Detailed Analysis:
- Roles & Responsibilities: The candidate's resume demonstrates experience in serving as a lead consultant, working closely with clients, and driving consumer experience initiatives. The resume mentions experience in CX road map initiatives, solution and vendor assessment, omnichannel consumer experience, and project management. These align well with the job requirements, earning a score of 8/10.
- Years of Experience: The resume does not explicitly mention the number of years of experience. Without this information, it is difficult to assess the candidate's fitment in terms of experience. Therefore, a score of 4/10 is assigned.
- Education Qualification: The resume does not mention an MBA from a tier 1/2 institute, which is a specific requirement. Therefore, a score of 0/10 is assigned.
- Skills/Knowledge: The resume mentions experience in web and mobile app launches, D2C/commerce initiatives, digital marketing, and working knowledge of various mar-tech/commerce/crm tech platforms. These align with the job requirements, earning a score of 6/10.
- Domain/Industry: The resume does not provide any information about the candidate's knowledge of the specific domain/industry mentioned in the job requirements. Therefore, a score of 0/10 is assigned.
- Key Competencies: The resume does not provide any information about the candidate's key competencies. Therefore, a score of 0/10 is assigned.

Overall, the candidate's resume aligns well with the Roles & Responsibilities and Skills/Knowledge requirements of the job. However, the candidate falls short in terms of Years of Experience, Education Qualification, Domain/Industry knowledge, and Key Competencies. It is important to consider these gaps when evaluating the candidate's fitment for the job.