Scoring Format:
1. Roles & Responsibilities: 8/10
2. Years of Experience: 8/10
3. Education Qualification: 4/10
4. Skills/Knowledge: 8/10
5. Domain/Industry: 0/10
6. Key Competencies: 8/10

Descriptive Analysis:
Overall Summary:
- The candidate's resume aligns well with the job requirements, particularly in terms of roles and responsibilities, years of experience, skills/knowledge, and key competencies. However, there are some weaknesses in the education qualification and domain/industry knowledge.

- Roles & Responsibilities: The candidate's resume demonstrates extensive experience and expertise in serving as a lead consultant on CX roadmap initiatives, working closely with clients to understand their business objectives, and translating them into solutions. The resume also highlights the candidate's experience in project management, consumer experience assessment, and relationship management. These align well with the job requirements and warrant a high score of 8/10.

- Years of Experience: The resume indicates that the candidate has over 18 years of experience in delivering digital product innovations and enterprise-level eCommerce transformations. This aligns with the job requirement of having 10+ years of experience and deserves a score of 8/10.

- Education Qualification: The resume mentions an MBA from ICFAI Business School, which is a tier 1/2 institute. However, the score is lower at 4/10 because the resume does not provide any additional details or context about the candidate's education qualification.

- Skills/Knowledge: The resume showcases the candidate's expertise in areas such as web and mobile app launches, D2C/commerce initiatives, digital marketing, and brand/category management. It also mentions familiarity with various mar-tech/commerce/CRM tech platforms and CMS tools. These skills align well with the job requirements and warrant a score of 8/10.

- Domain/Industry: Unfortunately, the resume does not provide any information about the candidate's knowledge of the domain/industry. Therefore, the score is 0/10.

- Key Competencies: The resume highlights the candidate's proficiency in consumer experience assessment, marketing and technology assessment, solution and vendor assessment, project management, data analysis and insights generation, relationship management, and upsell identification. These competencies align well with the job requirements and deserve a score of 8/10.

In summary, the candidate's resume aligns well with most of the job requirements, particularly in terms of roles and responsibilities, years of experience, skills/knowledge, and key competencies. However, there are weaknesses in the education qualification and domain/industry knowledge.